Looking to take your business to other countries?
We Can Help You!
It has long been said that any business which operates, or could operate, as a branch network should at least consider franchising as a means to expand – and this is nowhere truer than when taking your business to International Markets.
Let us tell you why!
You may have already decided to expand abroad and may even have decided which country or countries you want to enter. Or you may just be thinking about it as an alternative to growing your business further in the US. Either way you’ll have a lot to think about. In the following pages we’ll try to explain to you some of the issues you’ll have to consider, what the possible options are for each one of them and how we, as International Franchise Consultants, can help you in the process.
One thing we know for certain! For most businesses looking to expand overseas, franchising is without any doubt the easiest and most successful route to achieve international growth. That’s why even big companies like Marks & Spencer, Arcadia Group (Top Shop, Top Man, Miss Selfridge etc.) and Mothercare, amongst many others, chose franchising as their route to International Expansion. These are all companies with the brand strength, track records and financial and management resources to go it alone, but who have chosen to expand by working with experienced local partners in their target markets. But it’s not just retailers who are using franchising as their route to international expansion.
We have worked with businesses from a variety of sectors, including Social Care, Education, Children’s Activities and Restaurants and Food Service offerings. The one thing they had in common was a desire to be successful internationally and they chose to work with our International Franchise Consultancy team.
We said Franchising is the easiest way but that doesn’t mean it’s going to be easy. Luckily, we can help you there.
There are many reasons to choose franchising as your strategy for international growth.
- You Don’t Have to be a Franchisor Already
- Local Knowledge
- Rapid Growth
- Increase in the Value of Your Business
- De-Risking Your Business
Expand My Business Via International Franchising
When it comes to expanding your business internationally, broadly speaking there are two options; to wholly own and fund the overseas expansion yourself, or to enter into some form of third party relationship where you’re working with a partner – typically this means a franchising or licensing arrangement.
International Franchise Consultants
Our affiliate partner, the “International Franchising Centre” is Europe’s leading firm of international franchise consultants. Their team has worked with many companies and around the globe, guiding them through the complex process of cross border franchising.